WSTA Events

The WSTA has the largest and broadest membership base of any trade association in our sector; multi-channel, multi-category, national and international, start-ups through to global brands.

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One Step Beyond: Be loved: Using social media, digital and data insight to give your brands a virtual personality and engage with and entertain your consumer.

»Date: 6th July 2022, 4:00 pm - 5:30 pm

»Venue: Zoom

»Led by: Sophie Jump & Richard Siddle


Be loved: Using social media, digital and data insight to give your brands a virtual personality and engage with and entertain your consumer.

 

16.00 Welcome and introduction

 

16.05 – 16.20 Social Conversations for Social Branding, Dan Hooper, Co-Founder YesMore Drinks

 

16.20 – 16.35 Democratisation of Data, Key Metrics for Growth, Oliver Spark, CEO Sweet Analytics

 

16.35 – 16.50 Discuss the above: Panel session including Robert Chin, CEO Aquilini Beverage Group and Paul Mabray, CEO Pix

 

16.50 – 17.05 Leadership Interview with Luke Boase, Founder Lucky Saint

 

17.05 – 17.30 Using Branded Content to Accelerate Growth. Discussions led by Nick Palmer, Head of Product Mediacom/Bowl Grabber with Freixenet Copestick and Stranger&Stranger

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