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Mother’s Day gin sales expected to soar following a record breaking Christmas

The Wine and Spirit Trade Association’s latest market report shows sales of gin in the UK hit a record high at Christmas and Mother’s Day is expected to see sales continue to soar.


Over 16 million bottles of gin, worth £413 million, were sold in the 12 weeks to the end of December. This an extra three and a half million bottles bought, up 28% in volume compared to 2016’s festive season, worth an extra £104 million.


The rapid growth in UK distilleries and the increasing number of gin brands which hit the market last year has helped 2017 break all previous records in both volume and value sales.
Britain’s love for the juniper based spirit made gin a popular gift this Christmas along with a wide range of gin themed gifts, including gin baubles, gin advent calendars and gin glass wear.


The WSTA’s latest Market Report, published tomorrow (Monday) shows that in the whole of 2017 over 51 million bottles of gin, worth almost £1.4 billion, were sold in the UK, up 27% in volume, the equivalent of over nine and a half million more bottles than in 2016.


This is the equivalent of every adult in the UK buying a bottle of gin in 2017.


Across the board sales of gin in our supermarkets and shops, pubs, bars and restaurants have beaten all previous sales recorded both annually and quarterly.


The greatest growth was shown in our supermarkets and shops in the 12 weeks to 30/12/17, when the value of gin sales grew a whopping 38% and volume sales by 28%, compared to the same period in 2016.


The bumper Christmas sales shows there are no signs of Brits losing their thirst for the quintessentially British spirit.


Last year an IWSR Forecast Report projected that gin is expected to grow by 37.2% by 2021.


2017 was also a record breaking year for British gin exports which broke the £500 million barrier hitting £530 million in value sales.


If you add exports to sales at home it adds up to over £1.9bn meaning gin is within touching distance of becoming a £2 billion industry in the UK.
Britain now boasts 315 distilleries in the UK – more than double the number that were operating across the country five years ago.


There are now well over 100 British gin brands on the market - gins come on the market so frequently the exact number is unknown. What we do know is that the number of gins now available in Britain has more than doubled since 2011.


Chief Executive of the Wine and Spirit Trade Association, Miles Beale, said:


“We were amazed by the growth of gin in 2016, but 2017 sales of the quintessentially British spirit have surpassed all records again. At the WSTA we are constantly being asked what is the magic formula behind the growth in gin sales? It is a delightful combination of a quality British product steeped in history combined with skilful innovation by UK distillers who are producing a huge range of gins catering for the consumers’ increasingly sophisticated palettes. The versatility of gin with its diverse use of botanicals means there is now a gin out there for everyone. The popularity of giving gin as a gift means we are expecting sparkling sales for Mother’s Day.”

Earlier this month the Hayman family launched its new London distillery in Balham four miles from where the family’s first distillery opened in 1863.


Hayman’s gin is just one example of a quality British distiller, with a long history of gin making, which is turning the art of gin making into a visitor experience. James Hayman said:


“It has been a longstanding ambition for me, my sister Miranda and our father to bring the family distillery back to London – where our story first started over 150 years ago. It was important that the new look reflected our heritage and traditional distilling approach whilst also looking to the future with a more contemporary palate that catches the eye and creates real presence back of bar. The new site provides a wonderful space from which we can share our story, educate, entertain and of course sample our range of True English Gins."

 


WSTA wins European award for Annual Conference

The Wine and Spirit Trade Association’s award winning Annual Conference was recognised at the European Association Awards ceremony last Friday in Brussels.


The WSTA’s submission beat five other finalists in the ‘Best Conference (less than 225 delegates)’ category, with the judges remarking that they were impressed by the excellent initiatives, like the Brexit workshop, on display at the Conference, and the structure of the day as a whole.


The WSTA Annual Conference, held in September 2017, featured a formidable line-up of speakers including Lord Price, former Trade Minister, and Tim Martin, Wetherspoon Chairman.


Also on the panel were Miriam González Durántez, Partner, Dechert LLP, and co-chair of the firm’s International Trade and Government Regulation practice and Sir Simon Fraser, Managing Partner, Flint Global, and who for five years, until 2015, was the Head of the UK Foreign Office and Diplomatic Service.


The Conference set out how the Government can deliver for the wine and spirit industry during Britain’s exit from the European Union, and also invited attendees to think creatively about the opportunities that Brexit may present.


The European Association awards were organised by Global Conference Network and are a celebration of the work that European Associations do on behalf of their members to ensure their voices are heard throughout Europe.

Miles Beale, Chief Executive of the Wine and Spirit Trade Association, said: 

“It’s a great achievement for the entire team to have won this award. The Annual Conference was hugely successful last year – we received a lot of positive feedback both on the Conference itself and on the Brexit workshop we held that morning.

“The whole team worked hard to deliver the Annual Conference for our members, and it’s brilliant that everyone’s hard work has been recognised and that we can now say the Conference is award winning! Planning is already well under for 2018, which promises to be our biggest and best Conference yet.”

 

Boris hears first-hand what UK wine industry needs from Brexit

Foreign Secretary Boris Johnson MP toured the UK headquarters of the world’s largest family owned wine producer to find out how Brexit will impact the wine trade.

The visit to E&J Gallo’s offices in Uxbridge was organised by the Wine and Spirit Trade Association to help Mr Johnson understand the central role the UK plays in the global wine industry.

The MP for Uxbridge and South Ruislip was shown around Gallo’s offices in his constituency from where it has been operating for over 25 years.

Gallo is a family owned US wine company which produces and distributes wines across the world. 

Wine from Gallo’s Californian vineyards is sent in both bottle and bulk to the UK. The majority of which is sold in the UK and the rest re-exported across Europe and beyond. 

Gallo’s UK operation is a great example of how wine producing countries use the UK as a hub for international trade. By visiting Gallo, the Foreign Secretary could see how important the UK is in the worldwide wine trade and how much it relies on a balance of imports and exports.  

The UK wine industry sits second as the largest global importer by value and volume (behind USA and Germany respectively).

Despite being predominantly imported; the UK wine industry supports over 270 thousand jobs.

Over 99% of wine consumed in the UK is imported and just under 60% of wine, by volume, imported into the UK comes from outside the EU, two thirds of which is bottled in the UK.

The UK boasts Europe’s biggest wine bottling plant in Avonmouth. It is also home to bottling plants along the Manchester Ship Canal and in Norfolk, these are just a few examples of how the UK wine industry boosts local employment. 

In duty alone, the UK wine industry contributes £9.1billion to the public purse.

Chief Executive of the Wine and Spirit Trade Association, Miles Beale, said:

“Our message to government is to take the opportunity post Brexit to enhance trade by removing all unnecessary regulatory barriers and allow goods to flow more freely between the markets. It was great to have an opportunity to impress upon the Foreign Secretary, Boris Johnson, how essential it is that when we leave the EU we have agreements in place which maintain existing trade flows. Britain needs to hold onto its position as the international hub in the world wine trade to further boost the UK economy and provide more jobs.”

Rt. Hon. Boris Johnson MP said: 

“It’s been fantastic to visit another international business that has chosen to locate in Uxbridge and South Ruislip. After 25 years in Uxbridge, E&J Gallo is an important part of the commu-nity and local employer. I was fascinated to learn of their involvement along the whole supply chain, even owning sand mines to make their own bottles!”

Paul Sorrentino, VP and general manager at E&J Gallo Winery, said:

 “It was a pleasure to have Boris Johnson come visit our office.  Our EMEA office is based in Uxbridge and has been for many years, so it was a real delight for the team to meet our local MP.”

Theresa May addressed the World Economic Forum in Davos, Switzerland, last month where she told delegates that the “UK will continue to be a global advocate of free trade”.

The WSTA visit to Gallo was arranged to show the Foreign Secretary first-hand how the UK wine industry would greatly benefit from the PM’s commitment to securing free trade agreements.

Foreign Secretary Boris Johnson MP toured the UK headquarters of the world’s largest family owned wine producer to find out how Brexit will impact the wine trade.

The visit to E&J Gallo’s offices in Uxbridge was organised by the Wine and Spirit Trade Association to help Mr Johnson understand the central role the UK plays in the global wine industry.

The MP for Uxbridge and South Ruislip was shown around Gallo’s offices in his constituency from where it has been operating for over 25 years.

Gallo is a family owned US wine company which produces and distributes wines across the world.

Wine from Gallo’s Californian vineyards is sent in both bottle and bulk to the UK. The majority of which is sold in the UK and the rest re-exported across Europe and beyond.

Gallo’s UK operation is a great example of how wine producing countries use the UK as a hub for international trade. By visiting Gallo, the Foreign Secretary could see how important the UK is in the worldwide wine trade and how much it relies on a balance of imports and exports. 

The UK wine industry sits second as the largest global importer by value and volume (behind USA and Germany respectively).

Despite being predominantly imported; the UK wine industry supports over 270 thousand jobs.

 

Over 99% of wine consumed in the UK is imported and just under 60% of wine, by volume, imported into the UK comes from outside the EU, two thirds of which is bottled in the UK.

 

The UK boasts Europe’s biggest wine bottling plant in Avonmouth. It is also home to bottling plants along the Manchester Ship Canal and in Norfolk, these are just a few examples of how the UK wine industry boosts local employment.

 

In duty alone, the UK wine industry contributes £9.1billion to the public purse.

Sparkling wine sales continue to fizz as Brits break another sales record

A sneak look at the data ahead of the WSTA’s next market report shows Brits continue their love affair with sparkling wine.

Latest sales data shows that over 120 million bottles of fizz were sold in in British shops and supermarkets alone, worth over £850 million, in 2017.

When sales from the on trade are added to the off trade the number of bottles of fizz sold in total last year will go beyond the 140 million bottles sold in 12 months to September 2017. 

The UK’s sparkling wine trade has enjoyed rapid growth in the last five years with volume sales up 89% and up 206% by value. Although sales are now slowing and no longer showing double digit growth, more sparkling wine was sold in the UK last year than any previous year.

The popularity of fizz has helped to boost the English wine industry, which was confirmed by Marks and Spencer who saw a 15% rise in English sparkling wine sales last year. 

Miles Beale, Chief Executive of the Wine and Spirit Trade Association said: 

“Fizz is traditionally enjoyed by couples on Valentine’s Day, but it is clear from booming sales, over the last five years, that sparkling wine is a drink enjoyed all year round. UK consumers now have a far greater range to choose from than ever before, including world class English sparkling wines. To allow consumers to continue to enjoy a wide range of quality sparkling wines, the WSTA is calling on government to redress the UK’s excessively high duty rates which have helped leave Britain with the fourth most expensive alcohol prices in Europe.”

Liz Williams from Marks and Spencer said: 

“We have seen sales of English sparkling wine go from strength to strength at M&S over the past few years and we currently sell 17 English sparkling wines across our stores.  Sales of English sparkling rose 15% last year versus the previous year and we anticipate that this trend will continue in 2018, particularly in light of a royal baby, two royal weddings and a World Cup this year!  English sparkling rose has also been doing well, with a year on year increase of around 10% across our English pink fizz range. It’s wonderful to see M&S customers buying into locally made wines and to be supporting English winegrowers - the quality of English sparkling gets better every year and there are new producers starting out all over England so we predict a very bright future for home grown wine!”

The sparkling wine category includes Prosecco, Cava, Cremant and English sparkling wine amongst others all of which have found their way onto drinks menus in bars across the UK.

Prosecco takes up the lion’s share of the sparkling wine sales in the UK with Brits expected to have bought around 85 million bottles in the UK last year, according to IWSR.

This month saw London’s first all-prosecco bar, Prosecco House, open near Tower Bridge.

Brits pay a whopping £2.77 tax per bottle of sparkling wine, which is 28% higher than still. This meant that fizz drinkers paid almost half a billion pounds in duty to the Treasury last year. The French pay the equivalent of 6p a bottle.

The UK alcohol industry is one of the most heavily taxed in Europe, with British drinkers paying an extraordinary 68% of all wine duties collected by all 28 EU member states, despite accounting for only 11% of the population.

 

A sneak look at the data ahead of the WSTA’s next market report shows Brits continue their love affair with sparkling wine.

Latest sales data shows that over 120 million bottles of fizz were sold in in British shops and supermarkets alone, worth over £850 million, in 2017.

When sales from the on trade are added to the off trade the number of bottles of fizz sold in total last year will go beyond the 140 million bottles sold in 12 months to September 2017.

The UK’s sparkling wine trade has enjoyed rapid growth in the last five years with volume sales up 89% and up 206% by value. Although sales are now slowing and no longer showing double digit growth, more sparkling wine was sold in the UK last year than any previous year.

The popularity of fizz has helped to boost the English wine industry, which was confirmed by Marks and Spencer who saw a 15% rise in English sparkling wine sales last year.

Miles Beale, Chief Executive of the Wine and Spirit Trade Association said:

“Fizz is traditionally enjoyed by couples on Valentine’s Day, but it is clear from booming sales, over the last five years, that sparkling wine is a drink enjoyed all year round. UK consumers now have a far greater range to choose from than ever before, including world class English sparkling wines. To allow consumers to continue to enjoy a wide range of quality sparkling wines, the WSTA is calling on government to redress the UK’s excessively high duty rates which have helped leave Britain with the fourth most expensive alcohol prices in Europe.”

Liz Williams from Marks and Spencer said:

“We have seen sales of English sparkling wine go from strength to strength at M&S over the past few years and we currently sell 17 English sparkling wines across our stores.  Sales of English sparkling rose 15% last year versus the previous year and we anticipate that this trend will continue in 2018, particularly in light of a royal baby, two royal weddings and a World Cup this year!  English sparkling rose has also been doing well, with a year on year increase of around 10% across our English pink fizz range. It’s wonderful to see M&S customers buying into locally made wines and to be supporting English winegrowers - the quality of English sparkling gets better every year and there are new producers starting out all over England so we predict a very bright future for home grown wine!”

The sparkling wine category includes Prosecco, Cava, Cremant and English sparkling wine amongst others all of which have found their way onto drinks menus in bars across the UK.

Prosecco takes up the lion’s share of the sparkling wine sales in the UK with Brits expected to have bought around 85 million bottles in the UK last year, according to IWSR.

This month saw London’s first all-prosecco bar, Prosecco House, open near Tower Bridge.

Brits pay a whopping £2.77 tax per bottle of sparkling wine, which is 28% higher than still. This meant that fizz drinkers paid almost half a billion pounds in duty to the Treasury last year. The French pay the equivalent of 6p a bottle.

The UK alcohol industry is one of the most heavily taxed in Europe, with British drinkers paying an extraordinary 68% of all wine duties collected by all 28 EU member states, despite accounting for only 11% of the population.

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