Trade Veteran and International Affairs Director at the WSTA - Louise Foxwell welcomes the UK Government’s International Food and Drink Action Plan
“The WSTA is a supporting partner of the UK Government’s Action Plan. We have always worked hard to identify target markets and help our members to succeed in selling their goods overseas.
“The UK has in the past been reluctant to shout about the excellent drink and food it has to offer. We are extremely proud of working with government to highlight the quality of our great English wine and British spirit products. There is a massive appetite for English wine and British spirits overseas and it is vital we look at ways of targeting new markets which will allow industry to fulfil its export ambitions.